| Member Colors | Former Acts | Groups Outside of Hello! Project | Image Colors | Portal |
THE Possible / Ciao Bella Cinquetti[]
When THE Possible was formed, each member was assigned their own color for outfits and merchandise to distinguish between each member. In 2015, when the group switched labels and changed their name to Ciao Bella Cinquetti, Hashimoto Aina changed her member color.
| Color | Member |
|---|---|
 Red
|
Hashimoto Aina (2015-2018) |
 Orange
|
Hashimoto Aina (2006-2015) |
 Yellow
|
Goto Yuki (2006-2018) |
 Turquoise
|
Ose Kaede (2006-2009) |
 Blue
|
Morozuka Kanami (2006-2018) |
 Purple
|
Akiyama Yurika (2006-2015) |
 Pink
|
Okada Robin Shoko (2006-2018) |
Up Up Girls (Kakko Kari)[]
On June 6, 2011, each of the original seven members were assigned their own color for outfits and merchandise to distinguish between each member. On December 17, 2020, the member colors were redistributed upon the group's major system change with the addition of seven new members and the graduation of four of the founding members.
| Color | Member | Former Owner |
|---|---|---|
| Red
|
Not in use | Sengoku Minami (2011-2017), Sekine Azusa (2020-2023) |
| Orange
|
Koyama Seina (2020-Present) |
Sekine Azusa (2011-2020) |
| Yellow
|
Not in use | Saho Akari (2011-2020), Suzuki Ayu (2020-2023) |
 Green
|
Suzuki Meina (2020-Present) |
Mori Saki (2011-2020) |
| Blue
|
Furuya Yurika (2020-Present) |
Arai Manami (2011-2020) |
| Purple
|
Aoyagi Yume (2020-Present) |
Sato Ayano (2011-2017) |
| Pink
|
Sumida Haruka (2020-Present) |
Furukawa Konatsu (2011-2020) |
 Mocha
|
Not in use | Kudo Sumire (2020-2023) |
Up Up Girls (Pro Wres)[]
| Color | Member |
|---|---|
| Yellow
|
Raku (2017-Present) |
| Green
|
Suzuki Shino (2023-Present) |
 Sky Blue
|
Noa Hikari (2017-Present) |
 Pastel Purple
|
Pipipipi Pinano (2017-2019) |
| Pink
|
Watanabe Miu (2017-Present) |
YuiKaori[]
| Color | Member |
|---|---|
| Blue
|
Ishihara Kaori (2009-2017) |
| Pink
|
Ogura Yui (2009-2017) |
Lovelys[]
| Color | Member | Former Owner |
|---|---|---|
| Orange
|
Sayaka (2013-2016) | |
 Light Blue
|
Yagi Saki (2014-2023) | |
 Shocking Pink
|
Miyazaki Rio (2013-2016) | |
| Pink
|
Miyazaki Rio (2016-2023) | Kokoro (2013-2016) |
NICE GIRL Project! Kenshuusei[]
A few Hello! Project members had member colors as NICE GIRL Project! Kenshuusei.
| Color | Member |
|---|---|
| Red
|
Ogata Risa (2011-2014) |
| Orange
|
Fujisawa Niina (2012-2014) |
| Yellow
|
Hashimoto Nagisa (2012-2014) |
| Light Blue
|
Hirose Ayaka (2011-2014) |
| Purple
|
Fujita Ayaka (2011-2014) |
| Pink
|
Ono Haruka (2011-2014) |
Oha Girls[]
A few Hello! Project members had member colors as one of Oha Suta's Oha Girls.
| Color | Member |
|---|---|
| Red
|
Saki (2010-2011) |
| Eripon (2011-2012) | |
| Rei (2015-2016) | |
| Funakki (2017-2019) | |
| Blue
|
Shiori (2010-2012) |
| Pink
|
Erika (2010-2012) |
| Gocchin (2022-Present) |
Other Notable Mentions[]
A few Hello! Project members have participated in other idol groups outside of Hello! Project and UP-FRONT GROUP and have used a member color.
| Color | Member | Group |
|---|---|---|
| Red
|
Nagasawa Wakana | Sakura Girls |
| Takemura Miu | Rizm☆Attention | |
| Yamada Ichigo | Onigokko | |
| Nakayama Natsume | Sweet Girl | |
| Hiromoto Ruli | SPL∞ASH | |
| Doi Rena | Aficionado | |
| Orange
|
Morito Chisaki | CoCoRo Gakuen |
| Yellow
|
Inaba Manaka | PEACEFUL |
| Onoda Saori | Princess♪Ribbon | |
| Green
|
Maeda Irori | Teen's☆Heaven |
| Blue
|
Kago Ai | Girls Beat!! |
| Kawamura Ayano | Hachikin Girls | |
| Kodama Sakiko | DELUXE COLORS! | |
| Kubota Nanami | Onigokko | |
| Purple
|
Tanaka Karen | Ru:Run |
| Goto Sayaka | SPATIO | |
| Pink
|
Sasaki Rikako | SCK GIRLS |
| Kizawa Runa | SMILE 4 the future | |
| Kubota Nanami | Negaigoto | |
 White
|
Doi Rena | Ange et Folletta |