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Frequently, members of groups have colors assigned to them for their concert goods and sometimes outfits. When Wonderful Hearts was founded in 2006, all units and members began to have standard colors. Starting in 2012, member colors became more prominent outside of concerts and have been featured in singles and albums.

Morning MusumeEdit

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The members of Morning Musume were assigned an official image color from their spring 2005 tour onwards. Since January 2010, their group color from Hello! Project concerts has been Red. The group's color for the one-time unit Hello! Project Mobekimasu was Red. The group's color for the one-time unit Hello Pro All Stars was Red. The group's color on the official website is Deep Pink.

Color Member Former Owner
     Red
     Italian Red
Kaga Kaede
(2016-Present)
Fujimoto Miki (2005-2007), Kusumi Koharu (2007-2009), Sayashi Riho (2011-2015)
     Orange Haga Akane
(2019-Present)
Kamei Eri (2005-2010), Kudo Haruka (2011-2017)
     Light Orange Not in use Haga Akane (2015-2019)
     Gold / Golden Yellow Yokoyama Reina
(2016-Present)
Takahashi Ai (2005-2006)
     Honey / Daisy
     Yellow
Okamura Homare
(2019-Present)
Michishige Sayumi (2005-2006), Takahashi Ai (2006-2011), Iikubo Haruna (2012-2018)
     Yellow-Green Ikuta Erina
(2012-Present)
Niigaki Risa (2005-2012)
     Green
     Bright Green
Yamazaki Mei
(2019-Present)
Suzuki Kanon (2011-2016)
     Emerald Green Sato Masaki
(2011-Present)
Linlin (2007-2010)
     Light Blue
     Sea Blue
Kitagawa Rio
(2019-Present)
Tanaka Reina (2005-2013), Ogata Haruna (2015-2018)
     Blue Ishida Ayumi
(2011-Present)
Ogawa Makoto (2005-2006), Junjun (2007-2010)
     Light Purple
     Lavender
Oda Sakura
(2012-Present)
Yaguchi Mari (2005), Mitsui Aika (2006-2012)
     Purple Nonaka Miki
(2015-Present)
Yoshizawa Hitomi (2005-2007), Ikuta Erina (2011-2012)
     Deep Pink Fukumura Mizuki
(2011-Present)
Ishikawa Rika (2005)
     Pink Makino Maria
(2019-Present)
Konno Asami (2005-2006), Michishige Sayumi (2006-2014)
     Light Pink Not in use Makino Maria (2015-2019)
     Grey Not in use Kusumi Koharu (2005-2007)
     White Morito Chisaki
(2017-Present)
     Chocolate Not in use Iikubo Haruna (2011-2012)

S/mileage / ANGERMEEdit

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As of July 2015, their group color represented in concerts is Blue. The group's color for the one-time unit Hello! Project Mobekimasu was Grey. The group's color for the one-time unit Hello Pro All Stars was Blue. The group's color on the official website is Light Pink.

Color Member Former Owner
     Red
     Pure Red
Hashisako Rin
(2019-Present)
Takeuchi Akari (2011-2014), Wada Ayaka (2014-2019)
     Orange Not in use Kosuga Fuyuka (2011), Katsuta Rina (2014-2019)
     Light Orange Ise Layla
(2018-Present)
     Yellow Sasaki Rikako
(2014-Present)
Katsuta Rina (2011-2014)
     Yellow-Green Funaki Musubu
(2017-2020)
Ogawa Saki (2009-2011)
     Green
     Bright Green
Oota Haruka
(2018-Present)
Tamura Meimi (2011-2014), Aikawa Maho (2014-2017)
     Aqua Blue Kamikokuryo Moe
(2016-Present)
     Light Blue Murota Mizuki
(2014-Present)
Nakanishi Kana (2011-2014)
     Blue Takeuchi Akari
(2014-Present)
Wada Ayaka (2009-2014)
     Light Purple Kawamura Ayano
(2017-Present)
     Purple Not in use Fukuda Kanon (2009-2014), Tamura Meimi (2014-2016)
     Deep Pink Kasahara Momona
(2016-Present)
Fukuda Kanon (2014-2015)
     Pink Not in use Maeda Yuuka (2009-2011)
     Light Pink Nakanishi Kana
(2014-2019)

Juice=JuiceEdit

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On February 25, 2013, through a YouTube video, Tsunku assigned each member of Juice=Juice a fruit. However, in promotions and merchandise, they use the colors most similar to their fruit. As of December 2015, their group color represented in concerts is Purple. The group's color for the one-time unit Hello Pro All Stars was Green. The group's color on the official website is Orange.

Color Member Former Owner
     Apple Kanazawa Tomoko
(2013-Present)
     Orange Dambara Ruru
(2017-Present)
Otsuka Aina (2013)
     Lemon Takagi Sayuki
(2013-Present)
     Melon Uemura Akari
(2013-Present)
     Medium Blue Not in use Yanagawa Nanami (2017-2019)
     Royal Blue Matsunaga Riai
(2019-Present)
     Grape Miyamoto Karin
(2013-Present)
     Hot Pink Inaba Manaka
(2018-Present)
     Peach Not in use Miyazaki Yuka (2013-2019)
     Light Pink Kudo Yume
(2019-Present)

Country GirlsEdit

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The official member colors were announced at a "Itooshikutte Gomen ne / Koi Dorobou" release event on March 25, 2015. As of July 2015, their group color represented in concerts is Orange. The group's color for the one-time unit Hello Pro All Stars was Orange. The group's color on the official website is Light Green.

Member Color Former Owner
     Italian Red Not in use Inaba Manaka (2015-2016)
     Orange Morito Chisaki
(2015-2019)
     Daisy
     Yellow
Funaki Musubu
(2015-2019)
Shimamura Uta (2015)
     Lime Yamaki Risa
(2015-2019)
     Medium Blue Ozeki Mai
(2015-2019)
     Purple Not in use Yanagawa Nanami (2015-2019)
     Pink Not in use Tsugunaga Momoko (2015-2017)

Kobushi FactoryEdit

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In June 2015, on Hello! Station, Kobushi Factory and Tsubaki Factory received their t-shirt with official colors on. As of July 2015, their group color represented in concerts is Grey. The group's color for the one-time unit Hello Pro All Stars was Purple. The group's color on the official website is Red.

Color Member Former Owner
     Red Not in use Ogawa Rena (2015-2017)
     Orange Not in use Taguchi Natsumi (2015-2017)
     Mustard Not in use Fujii Rio (2015-2017)
     Green Wada Sakurako
(2015-Present)
     Turquoise Hirose Ayaka
(2015-Present)
     Royal Blue Nomura Minami
(2015-Present)
     Purple Inoue Rei
(2015-Present)
     Pink Hamaura Ayano
(2015-Present)

Tsubaki FactoryEdit

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In June 2015, on Hello! Station, Kobushi Factory and Tsubaki Factory received their t-shirt with official colors on. As of July 2015, their group color represented in concerts is Pink. The group's color for the one-time unit Hello Pro All Stars was Pink. The group's color on the official website is Light Purple.

Color Member
     Light Red Akiyama Mao
(2016-Present)
     Light Orange Ogata Risa
(2015-Present)
     Yellow Kishimoto Yumeno
(2015-Present)
     Light Green Yamagishi Riko
(2015-Present)
     Emerald Green Ono Mizuho
(2016-Present)
     Light Blue Niinuma Kisora
(2015-Present)
     Light Purple Tanimoto Ami
(2015-Present)
     Peach Onoda Saori
(2016-Present)
     Light Pink Asakura Kiki
(2015-Present)

BEYOOOOONDSEdit

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As of December 2018, their group color represented in concerts is Green. The group's color on the official website is Purple.

Color Member
     Italian Red Yamazaki Yuhane
(2018-Present)
     Orange Kiyono Momohime
(2018-Present)
     Daisy Eguchi Saya
(2018-Present)
     Green Kobayashi Honoka
(2018-Present)
     Mint Green Takase Kurumi
(2018-Present)
     Sea Blue Maeda Kokoro
(2018-Present)
     Light Blue Ichioka Reina
(2018-Present)
     Medium Blue Satoyoshi Utano
(2018-Present)
     Lavender Shimakura Rika
(2018-Present)
     Purple Hirai Miyo
(2018-Present)
     Hot Pink Nishida Shiori
(2018-Present)
     Pink Okamura Minami
(2018-Present)

See AlsoEdit

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