Hatsukoi Cider / DEEP MIND (初恋サイダー/DEEP MIND; First Love Cider / DEEP MIND) is the 13th single released by Buono!. This is the first Double A-side released by Buono!. "DEEP MIND" is used as the theme song for Gomennasai, a movie which Buono! stars in. "Hatsukoi Cider" is the ending theme to the drama Suugaku♥Joshi Gakuen. There are two editions available: Regular and Limited. This is Buono!'s third single under the zetima label.

On October 29, 2011, "DEEP MIND" was released for download on iTunes. It was later released as a double A-side CD single with "Hatsukoi Cider" on January 18, 2012. The Single V and Event V were released on January 25, 2012, and February 26, 2012, respectively.


Buono! - Hatsukoi Cider (MV)

Buono! - Hatsukoi Cider (MV)

Hatsukoi Cider (MV)

Buono! - DEEP MIND (MV)

Buono! - DEEP MIND (MV)



  1. Hatsukoi Cider
  3. Hatsukoi Cider (Instrumental)
  4. DEEP MIND (Instrumental)

Limited Edition DVDEdit

  1. Hatsukoi Cider (Close-up Buono! ver.)

Single VEdit

  1. Hatsukoi Cider (Music Video)
  2. DEEP MIND (Music Video)
  3. Hatsukoi Cider (MOMOKO Ver.)
  4. Hatsukoi Cider (MIYABI Ver.)
  5. Hatsukoi Cider (AIRI Ver.)

Event VEdit

  1. Hatsukoi Cider (BAND Shot Ver.)
  2. DEEP MIND (Movie Ver.)
  3. DEEP MIND (Momoko Ver.)
  4. DEEP MIND (Miyabi Ver.)
  5. DEEP MIND (Airi Ver.)
  6. Making of

Featured MembersEdit

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Buono! promoting single

Single InformationEdit

Hatsukoi Cider


TV PerformancesEdit

  • [2012.02.10] Happy Music

Concert PerformancesEdit

Hatsukoi Cider

Event PerformancesEdit

Hatsukoi Cider


  • This is Buono!'s first Double A-side.
  • This is the first single since MY BOY to feature Tsugunaga Momoko as the center.
  • The Single V cover is a parody of the cover to The Beatles' album "Help!".
  • The Event V cover is a parody of the cover to Elvis Costello's debut album "My Aim Is True".
  • The MV for Hatsukoi Cider features Tabuchi Hisako of the rock bands Bloodthirsty Butchers and Toddle on guitar.
  • The "Hatsukoi Cider" MV is Buono!'s most-viewed YouTube video.
  • "Hatsukoi Cider" was also used as the ending theme for NTV show Happy Music for January 2012.
  • It was released on the same day as Kikkawa Yuu's 1st album, One for YOU!.
  • A Twitter post by user @w__cmt on November 28, 2019 featuring a clip of Buono! performing "Hatsukoi Cider" at Buono! Festa 2016 went viral on Twitter in Japan, garnering over 1 million views, 12,400 retweets, and 58,500 likes in just one day. This viral clip rejuvenated interest in Buono!, causing the group to trend at a peak position of #3 on Twitter in Japan the following day. In response, Suzuki Airi posted a Tweet of her own asking why everyone was talking about Buono! again, and expressing her happiness to the newfound attention. 

Oricon Chart PositionsEdit

Mon Tue Wed Thu Fri Sat Sun Week Rank Sales
- 6 9 4 6 12 9 7 10,892
11 - - - - - - 37 2,271
- - - - - - - - 463
- - - - - - - - 273

Total Reported Sales: 13,899

Single V
Mon Tue Wed Thu Fri Sat Sun Week Rank Sales
- 3 12 13 10 12 - 11 1,854
- - - - - - - 44 403

Total Reported Sales: 2,257


External LinksEdit

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